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Global marketing / Mark C. Green and Warren J. Keegan.
Material type:
TextPublication details: Harlow, England : Pearson, c2020.Edition: Tenth edition Global editionDescription: 627 pages : colored illustrations ; 28 cmISBN: - 9781292304021 (pbk.).
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Nueva Vizcaya State University - Bayombong Campus General Collection Section | 600-699-Technology | 658.848 G795g 2020 (Browse shelf(Opens below)) | Available | GC30514 |
Browsing Nueva Vizcaya State University - Bayombong Campus shelves, Shelving location: General Collection Section, Collection: 600-699-Technology Close shelf browser (Hides shelf browser)
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| 658.83 T531i 2020 Illustrated handbook of marketing research / | 658.834 2 H867c 2021 Consumer behaviour / | 658.84 C998i 2023 International marketing / | 658.848 G795g 2020 Global marketing / | 658.87 L668r 2023 Retailing management / | 658.872 Sh531e 2022 E-commerce management : text and cases / | 659.1 M289a 2020 Advertising : a marketing perspective / |
Includes glossary and indexes.
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