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Tourists' perceived quality, and destination image: level of satisfaction of tourists visiting Nueva Vizcaya paragliding/ Baniqued, Krystal Emerald B., Dao-an, Judy Ann H., Dumay, Kathleen Mae B., Enero, Emyrie M., Pabunan and Princess Mae M.

By: Contributor(s): Material type: TextTextPublication details: Bayombong: Nueva Vizcaya State University, 2023.Description: xiii, 54 leaves : illustration, photos ; 28 cm
Item type: Undergraduate Research
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Undergraduate Research Nueva Vizcaya State University - Bayombong Campus General Reference Section U (BSTM) B217t 2023 (Browse shelf(Opens below)) Not for loan U1996

The purpose of this research is to determine the tourists' perceived quality and destination image as well as the level of satisfaction of tourists who visit Nueva Vizcaya paragliding.
Specifically, this study examined the tourist profile who visited the tourist attraction, their perceptions of the quality and destination image, as well as their level of satisfaction. Furthermore, the interplay between and among variables was investigated.
In this study, the exploratory descriptive method was used. A survey-questionnaire was distributed to 75 tourists who visited the tourist destination on a regular basis. The questionnaire is divided into two parts. The first section was used to produce the tourists' demographic profile, while the second section was used to describe the tourists' perceptions of the quality and destination image of the tourist destination, as well as their level of satisfaction.
According to the findings, paragliding tourists are mostly under 30 years old, females, single, with a bachelor's degree, and Tagalog speaking. The quality and destination image of the Nueva Vizcaya paragliding is satisfactory, with its quality higher than the destination image The tourists' level of satisfaction is very high. They found the experience fun and exciting. Younger respondents, those in high school level find the Nueva Vizcaya paragliding of high quality.

Keywords: Destination Image, Level of Satisfaction of Tourists, Tourist Perceived Quality

Research paper (Bachelor of Science in Tourism Management)

Includes appendices and bibliographical references

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