Pardillo, Jonah C. <br/><br/>
Key concepts in marketing and advertising / 
Jonah C. Pardillo. 
 - Ontario, Canada :  Society Publishing,  c2022. 
 - xiv, 268 pages :   colored illustrations, photos ;   24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781774691540 (cb.). 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Advertising.