Morrison, Alastair M. <br/><br/>
Hospitality and travel marketing / 
Alastair M. Morrison. 
 - Fifth edition. 
 - London :  Routledge,  c2023. 
 - xxxiv, 638 pages :   colored illustrations, photos ;   26 cm. 
<br/><br/>Includes bibliographical references, glossary and indexes. 
<br/><br/><label>ISBN: </label>9781032274133 (pbk.). 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry.--Marketing.<br/>Tourism--Marketing.