TY - BOOK AU - Garjas, Charlene A., jt.a. AU - Orallo, Mary Rose P., jt.a. AU - Tabigue, Nadelyne S., jt.a. TI - Cultural and popular marketing strategies among businesses in Bambang, Nueva Vizcaya: its correlation to consumers buying behavior KW - Marketing KW - Strategies KW - Buying KW - Behavior N1 - Undergraduate Thesis (BS Cooperative Development) - Nueva Vizcaya State University; Includes appendices & bibliography ER -