Generation Z marketing and management in tourism and hospitality : the future of the industry /
edited by Nikolaos Stylos... [et al.].
- Switzerland: Palgrave Macmillan, c2021.
- xxx, 332 p. : ill. ; 22 cm.
Includes bibliographies & index.
978-3-030-70694-4 (cb.)
Tourist trade --Marketing. Tourist trade --Management. Generation Z --Marketing. Generation Z --Management.