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  <titleInfo>
    <title>Marketing for hospitality and tourism</title>
  </titleInfo>
  <name type="personal">
    <namePart>Kotler, Philip</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">Singapore</placeTerm>
    </place>
    <publisher>Pearson</publisher>
    <dateIssued>c2017</dateIssued>
    <edition>- 7th ed. - </edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>680 p. : ill. ; 28 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Philip Kotler... [et al.]. </note>
  <note>Includes bibliographies, glossary and index.</note>
  <subject>
    <topic>Tourism</topic>
    <topic>Marketing</topic>
  </subject>
  <subject>
    <topic>Hospitality industry</topic>
    <topic>Marketing</topic>
  </subject>
  <identifier type="isbn">978-981-31-3295-5 (pbk.)</identifier>
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    <recordCreationDate encoding="marc">260130</recordCreationDate>
    <recordChangeDate encoding="iso8601">20260416134815.0</recordChangeDate>
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