Mutya, Ruby F. Alminar <br/><br/>
Elements of marketing / 
Ruby F. Alminar-Mutya. 
 - 5th ed. - 
 - Mandaluyong City:  National Book Store,   c2015. 
 - xiv, 290 p. :   ill. ;  23 cm. 
<br/><br/>Includes bibliography. 
<br/><br/><label>ISBN: </label>978-621-2016-00-2 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.