Customer satisfaction and customer loyalty of selected lodging establishments in Nueva Vizcaya/ (Record no. 762)

MARC details
000 -LEADER
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003 - CONTROL NUMBER IDENTIFIER
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005 - DATE AND TIME OF LATEST TRANSACTION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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040 ## - CATALOGING SOURCE
Transcribing agency NVSU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Credo, Ariane Mae G.
245 ## - TITLE STATEMENT
Title Customer satisfaction and customer loyalty of selected lodging establishments in Nueva Vizcaya/
Statement of responsibility, etc. Ariane Mae G. Credo, Hannah Carmella M. Monforte, Biazhen Mae S. Rañeses, Jessica O. Rubio
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Bayombong:
Name of publisher, distributor, etc. Nueva Vizcaya State University,
Date of publication, distribution, etc. 2022.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 37 leaves :
Other physical details illustrations (some colored) ;
Dimensions 28 cm.
500 ## - GENERAL NOTE
General note The study aimed to determine the relationship between customer satisfaction and customer loyalty of the three selected lodging establishments in the Province of Nueva Vizcaya.<br/> A three-part survey questionnaire was adapted from the study of Danijel Carev (2008) concerning the selected dimensions of customer satisfaction to determine their significant relationship with customer loyalty in the lodging establishments was used as the primary data gathering tool for the study. The study was conducted in the three selected lodging establishments in the Province of Nueva Vizcaya duly accredited by the Department of Tourism. Data were gathered from April 18-30, 2022.<br/> The result of the study indicated that overall the customers guest satisfaction among the establishments obtained an overall mean 4.55 with a descriptive equivalent of highly satisfied. Furthermore, customer loyalty among the establishments obtained an overall mean 4.48 with a descriptive equivalent of high level of customer loyalty. Lastly. the result of the correlation matrix shows a high significant relationship between customer satisfaction and customer loyalty.<br/><br/>Keywords: Level of Customer Loyalty, Level of Customer Satisfaction, Lodging Establishments. Department of Tourism<br/>
500 ## - GENERAL NOTE
General note Thesis (Bachelor of Science in Tourism Management)
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note appendices and bibliographical references
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Monforte, Hannah Carmella M., author.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rañeses, Biazhen Mae S., author.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rubio, Jessica O., author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Undergraduate Research
Suppress in OPAC No
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Nueva Vizcaya State University - Bayombong Campus Nueva Vizcaya State University - Bayombong Campus General Reference Section 04/03/2025 Donation   U (BSTM) C912c 2022 U1951 04/03/2025 04/03/2025 Undergraduate Research

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