Generation Z marketing and management in tourism and hospitality : the future of the industry /
Generation Z marketing and management in tourism and hospitality : the future of the industry /
edited by Nikolaos Stylos... [et al.].
- Switzerland: Palgrave Macmillan, c2021.
- xxx, 332 p. : ill. ; 22 cm.
Includes bibliographies & index.
978-3-030-70694-4 (cb.)
Tourist trade --Marketing.
Tourist trade --Management.
Generation Z --Marketing.
Generation Z --Management.
Includes bibliographies & index.
978-3-030-70694-4 (cb.)
Tourist trade --Marketing.
Tourist trade --Management.
Generation Z --Marketing.
Generation Z --Management.
